Kevin Appleby

COO & Podcast Host, GrowCFO Kevin specializes in helping you transform your organization. He is GrowCFO’s lead business change and strategy mentor and can guide you through strategy development and execution in your organization.

About this speaker

Kevin specializes in helping you transform your organization. He is GrowCFO’s lead business change and strategy mentor and can guide you through strategy development and execution in your organization. Kevin will help you formulate your strategy and communicate the business plan across your business. Beyond this, he will help you to put an execution plan in place that will turn your strategic imperatives into reality.

Kevin is currently the COO of GrowCFO and is looking after the execution of GrowCFO’s own growth strategy. He takes a lead role in working with GrowCFO partner Lucidity to develop strategy tools that can help CFOs document, communicate, and execute strategy.

Kevin qualified as a Chartered Accountant with BDO before spending 10 years in the petrochemicals and plastics industry with ICI Chemicals & Polymers Group. Kevin was divisional CFO for the European Plastics Business during a period of major restructuring and brings deep experience in business turnaround.

After ICI, Kevin joined PwC Consulting, working across a range of private and public sector clients, delivering business change. This includes working with clients to develop business plans, implement balanced scorecards, and improve board reporting. His most recent consulting experience is with BearingPoint, where he has helped police forces in England and Wales develop the national strategy for digital forensics and NHS Digital to develop an investment case for improved connectivity across the Health Service.

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Talks

Discover Yooz the smartest Accounts Payable Automation Solution

25 March 2025, 03:00 PM
Shelsea Adrian Kevin Appleby

Smarter Spend Management: Meet Your Finance Team’s New Best Friend

25 March 2025, 03:45 PM
Kevin Appleby Ben Johnson

Power your multi-currency payment automation with HedgeFlows

25 March 2025, 04:30 PM
Kevin Appleby Neh Thaker Jason Burt Alex Axentiev

Robust AP & AR automation that puts you in control

25 March 2025, 05:15 PM
Alex Keselman Kevin Appleby

Bridging the Finance Gap: How to Align Control, Speed & Visibility

25 March 2025, 06:00 PM
Charles Emerson Kevin Appleby Bishal Pradha

Yooz

Yooz provides the smartest, most powerful and easiest-to-use cloud-based E-invoicing and Purchase-to-Pay (P2P) automation solution. It delivers unmatched savings, speed and security with affordable zero-risk subscriptions to more than 5,000 customers and 300,000 users worldwide.

Moss

Trusted by thousands of businesses across Europe, Moss is the all-in-one spend management solution that saves your company time and money while giving you full control over expenses.

HedgeFlows

HedgeFlows is a payment and finance automation platform for high-growth and mid-market businesses expanding or trading internationally.

ApprovalMax

ApprovalMax is an award-winning B2B software platform used by businesses around the world to build robust financial controls. It streamlines the approval process by allowing users to create automated workflows to approve bills and invoices.

Payhawk

Payhawk is a leading spend management solution for businesses across Europe, the US, and the UK. By combining company cards, reimbursable expenses, accounts payable, and seamless accounting integrations into one platform, Payhawk simplifies business payments for everyone.

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